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Terms and
Conditions.

The terms for using LeadAnchor, built around your dealership.

Effective date: October 15, 2026Gold Gorilla LLC · Ohio, United States
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A DEALERSHIP-FIRST AGREEMENT

These Terms and Conditions are the master agreement for your dealership’s use of LeadAnchor. They explain who can use the Services, how billing and cancellation work, who owns content and customer data, what warranties are excluded, how liability is limited, and how disputes are resolved. Rates, subscription commitments, renewal, cancellation, and refunds are set separately in each customer’s signed agreement.

01

About these Terms

1.1 LeadAnchor is owned and operated by Gold Gorilla LLC, with its business address at 124 Buckeye Blvd, Port Clinton, OH 43452, United States ("LeadAnchor," "we," "us," or "our"). References to LeadAnchor in these Terms refer to Gold Gorilla LLC operating the LeadAnchor Services.

1.2 These Terms and Conditions (the "Terms") form an agreement between Gold Gorilla LLC and the dealership business entity using the Services ("you" or "your"). Access is limited to Marine, RV, Powersports, Automotive, and Golf Cart Dealerships and their authorized users. In these Terms, “dealership” means a business operating in one or more of those five categories. Access is not granted for resale to unrelated businesses. If you accept on behalf of a dealership, you represent that you have authority to bind it. By accepting these Terms or accessing or using the Services after these Terms become effective, you confirm that you have read, understood, and agreed to them. If you do not agree, do not use the Services.

1.3 You must be at least 18 years old and have the legal capacity to enter into a binding agreement. Individuals use the Services only as authorized representatives of a dealership, not as personal consumer accounts.

1.4 Contact us at hi@goldgorillamedia.com or by mail at Gold Gorilla LLC, 124 Buckeye Blvd, Port Clinton, OH 43452, United States. Section 27 addresses notices and account requests. These Terms govern software and related services; they do not replace your dealership’s agreements with its own customers for units, accessories, repairs, financing, or other transactions.

02

Definitions

2.1 "Services" means the website at https://leadanchor.ai (the "Site"), the LeadAnchor application accessible at https://app.leadanchor.ai, and any other LeadAnchor product, feature, or application that expressly refers or links to these Terms. Features are included only where made available under your plan or signed agreement.

2.2 "Content" means software, designs, documentation, text, audio, video, photographs, graphics, databases, and other materials supplied by us or our licensors through the Services. "Marks" means our trademarks, service marks, and logos. Third parties retain their rights in their own technology and marks.

2.3 "Customer Data" means the data you and your authorized users submit to, store in, or generate through your dealership’s account, including customer and prospect contact records, inventory information, and communications.

2.4 "Contribution" means content you post, upload, transmit, or otherwise make available through the Services, such as images, reviews, comments, or messages. "Submission" means a question, suggestion, idea, or other feedback about the Services that you send directly to us, but not your Customer Data or confidential customer records.

2.5 "AI Features" means artificial-intelligence-powered capabilities that may be included in your plan, such as content generation, conversational assistance, voice assistance, or suggested review responses. This definition does not promise that a particular AI feature is available.

2.6 Defined terms have the same meaning in an additional agreement only if that agreement adopts these definitions or does not provide its own.

03

Eligibility, registration, and account security

3.1 Provide true, accurate, current, and complete registration and billing information and keep it up to date. Materially false or incomplete information may result in suspension or termination under Section 18.

3.2 You represent that you have legal capacity and authority to use the Services, are not a minor in your jurisdiction, and will comply with applicable law. Do not access the Services by automated means except through interfaces we authorize for that purpose or as permitted by law.

3.3 Keep credentials, access tokens, and API keys confidential. You are responsible for managing authorized users and account activity by those users. Use available security protections, including multifactor authentication where supported. Promptly notify hi@goldgorillamedia.com of suspected unauthorized access or an account security incident. Do not share credentials outside your dealership’s authorized organization.

3.4 We may remove or change a username that we reasonably determine impersonates another party, infringes rights, or is inappropriate. We may request reasonable documentation to verify account ownership or administrative authority.

04

The Services

4.1 LeadAnchor is a software-as-a-service platform for dealership sales, marketing, customer relationship management, automation, communications, and related workflows. Your dealership remains responsible for its inventory, prices, advertising claims, offers, warranties, financing statements, and customer transactions. We do not become the seller, lender, broker, insurer, or party to those transactions.

4.2 Do not use the Services where the proposed use is unlawful or prohibited by applicable sanctions or export-control law. If you access the Services outside the United States, you are responsible for compliance with applicable local law. Availability of the Services does not establish permission for a regulated use.

4.3 The acceptable-use rules in Section 12 and the messaging and AI requirements in Sections 13 and 15 govern restricted uses. Do not upload medical records, Social Security numbers, payment-card security codes, complete payment-card details, or other highly sensitive information unless an approved feature and separate written agreement expressly permit that use with appropriate protections. Use approved systems for credit applications, financing, and payment transactions.

4.4 If a feature is described as unlimited, reasonable fair-use safeguards may still apply where usage materially degrades performance or creates an abuse or security risk. Where practical, we will give notice and a proposed remedy before restricting use. Immediate action may be taken to protect the Services. Additional fees or plan changes require authorization under your signed agreement; this provision does not create unspecified charges.

4.5 We may monitor the Services for violations, restrict unlawful or harmful content, and take reasonable measures to protect users and platform operation. Such measures remain subject to our contractual and legal obligations.

05

Applicable agreements and order of precedence

5.1 These Terms govern the Services together with your signed customer agreement and any order form, pricing schedule, or addendum separately supplied and expressly accepted by the parties as applicable. A separate policy or agreement is incorporated only if actually supplied and accepted under this section; an undelivered policy is not incorporated by implication.

5.2 The order of precedence is: first, your signed customer agreement; second, an expressly accepted order form or pricing schedule, solely for the specific pricing, quantities, or commercial fields it states and only to the extent authorized by or consistent with the signed agreement; third, these Terms. Each customer’s signed agreement controls subscription term, renewal, cancellation, and refunds. An unsigned order or pricing document cannot change those provisions unless the signed agreement expressly authorizes that change. A separately executed data-processing agreement controls the personal-data processing it covers. Separately accepted app or provider terms apply only to their software or service and do not override Gold Gorilla LLC’s signed commercial commitments.

5.3 Our Privacy Policy, when issued, describes how personal information is handled. These Terms are not a substitute for that disclosure or for any applicable data-processing agreement. A privacy or cookie notice does not silently change agreed commercial terms. The Privacy Policy address is https://leadanchor.ai/privacy-policy.

06

Our intellectual property and your license

6.1 We or our licensors own the intellectual property rights in the Services, Content, and Marks. Those materials are protected by applicable intellectual property laws. We do not claim ownership of third-party software or your Customer Data.

6.2 Subject to your agreement, payment of applicable fees, and compliance with these Terms, we grant a non-exclusive, non-transferable, revocable right to access the Services and use the Content for your dealership’s authorized business purposes. Except as permitted by law, your agreement, or our written permission, you may not copy, sell, sublicense, distribute, or exploit the software or proprietary Content. Request permissions at hi@goldgorillamedia.com.

6.3 You may use customer-facing campaigns, messages, reports, and other outputs for the dealership purposes the relevant feature is intended to support, subject to applicable rights and law. This does not authorize extraction or resale of our underlying software, restricted templates, or proprietary configurations. You may export Customer Data through supported tools as described in Section 7.1.

6.4 A material breach of this section may result in suspension or termination under Section 18. Rights that cannot lawfully be restricted are preserved.

07

Your content, Submissions, and Contribution license

7.1 Your Customer Data is yours. You retain ownership and may export contact records through available export tools while your account is active, subject to applicable privacy law, technical limits, and your agreement. Request assistance before cancellation takes effect. Any separately executed data-processing agreement governs the personal data it covers.

7.2 You grant us and our service providers the limited rights needed to host, store, process, transmit, back up where supported, and display Customer Data and Contributions to provide, secure, and support the Services and meet legal obligations. Improvements involving personal data must remain within applicable permissions and privacy obligations. This license does not permit undisclosed marketing use of private customer records.

7.3 If public or shared features are made available and you intentionally post a public Contribution, you grant a non-exclusive, transferable, sublicensable, royalty-free, worldwide license to host, reproduce, display, reformat, translate, and excerpt that public Contribution in connection with operating and promoting those features. You retain ownership. This provision does not make private CRM records public or grant rights beyond what you are authorized to provide, including any required permissions for a person’s name, image, or voice.

7.4 You are responsible for your Contributions and must own them or hold the rights and permissions needed to supply them. They must not infringe rights or violate Section 12. We may restrict or remove content reasonably considered harmful or in breach of these Terms, subject to applicable law.

7.5 By voluntarily sending non-confidential Submissions, you assign to us your intellectual property rights in those Submissions to the extent transferable by law, and we may use them lawfully without compensation or attribution. Do not submit another party’s confidential information. This assignment does not apply to Customer Data, ordinary account-support records, or intellectual property you do not own.

08

Fees, billing, and payment

8.1 Pay the fees specified in your signed agreement or an expressly accepted order form or pricing schedule authorized under the hierarchy in Section 5.2. This page does not list prices or create a separate pricing schedule. Rates, overages, usage metering, setup fees, and additional charges remain subject to your signed agreement.

8.2 Accepted payment methods, currency, payment dates, and processing arrangements are those stated in your agreement or offered in the applicable authorized checkout or invoice. No payment method is promised by these Terms.

8.3 Authorization for recurring subscription charges, add-ons, and usage charges is governed by your signed agreement and the payment authorization you provide. Keep billing and contact details current. These Terms do not authorize an unagreed charge or automatic wallet reload.

8.4 Taxes and applicable surcharges are handled under your signed agreement and law. Your dealership is responsible for taxes related to its own customer transactions. Any tax tools are not tax or accounting advice.

8.5 We may correct billing errors consistent with your agreement and applicable law. Rate changes and notice requirements are governed by your signed agreement. Report a suspected error using Section 20.

8.6 Nonpayment may result in suspension or termination under Section 18 after any required notice. Payment and collection obligations remain subject to your signed agreement and applicable law.

09

Subscriptions, renewal, cancellation, and refunds

9.1 Subscription terms, automatic renewal if agreed, recurring-charge consent, cancellation procedures, notice requirements, effective cancellation dates, refund eligibility, credits, and remaining commitments are set separately in each customer’s signed agreement with Gold Gorilla LLC. This section does not replace or amend those agreed provisions.

9.2 An authorized dealership administrator may contact hi@goldgorillamedia.com for account or cancellation requests and must follow the procedure in the signed agreement. Identify your dealership and account. Sending a request does not override an agreed notice period or method, and these Terms do not invent a mandatory self-service billing portal.

9.3 The effect of cancellation on access and paid subscription periods, and any refund or partial-period credit, is governed by the signed agreement and applicable law. These Terms do not impose a blanket no-refund rule or independently invalidate cancellation requests made by email, phone, or text.

9.4 Stopping use, removing data, or disconnecting an integration does not necessarily cancel a subscription. Follow the process in your agreement. Nothing here excludes a cancellation right or refund required by applicable law.

10

Account data on cancellation and termination

10.1 Export needed Customer Data before cancellation or termination takes effect. Post-termination access, retention, deletion, export assistance, and any associated fees are governed by your signed agreement, any separately executed data-processing agreement, applicable law, and provider limitations. These Terms do not promise immediate deletion, a particular retention period, or recoverability after data is permanently deleted.

10.2 If you later resubscribe, restoration of prior data, settings, automations, phone numbers, domains, or integrations is not guaranteed. Availability depends on retention and the relevant provider’s requirements. Request phone-number or domain-transfer instructions before ending service where relevant; these Terms do not transfer ownership of your independently owned assets to us.

10.3 Maintain appropriate independent copies and records. Platform-recovery backups, where maintained, are not a substitute for your own backups and do not guarantee that an individual record or deleted account can be restored. Use supported exports and request assistance before access ends.

10.4 You must have a lawful basis and required permissions to supply and process Customer Data and must provide customer-facing privacy notices, maintain appropriate retention practices, and respond to requests as required by law. We remain responsible for our own applicable data-protection and security obligations. Any incident-notification duties must be fulfilled within applicable legal and contractual timeframes.

View Privacy Policy
11

Account ownership and transfers

11.1 Your dealership, as identified in your signed agreement, owns and controls the account. An employee’s creation of an account on its behalf does not make that employee the owner of the dealership’s account. The dealership may grant access to authorized users and remains responsible for managing that access.

11.2 Do not transfer, assign, sell, lease, or share access with an unrelated person or organization without our prior written authorization or a right expressly provided in your signed agreement. We may request reasonable ownership documentation and restrict access during an unresolved security or ownership dispute. We do not override a valid court order or decide ownership of the underlying dealership business.

12

Acceptable use

12.1 Use the Services for lawful dealership operations. Do not send spam or unlawful communications, distribute malware, attempt unauthorized access, overload systems, evade usage limits, remove proprietary notices, or reverse engineer protected software except as permitted by law. Do not use the Services for fraud, exploitation, harassment, unlawful discrimination, or prohibited sanctions or export-control activities.

12.2 Customer Data and Contributions must be lawful and supplied with the necessary rights and permissions. Do not impersonate others, disclose confidential information unlawfully, fabricate reviews, manipulate ratings deceptively, or make misleading claims about inventory, pricing, financing, or service. Your dealership is responsible for the accuracy of its own customer-facing content.

12.3 Comply with the messaging requirements in Section 13, AI restrictions in Section 15, applicable privacy and accessibility laws, and licenses required for your business. Compliance tools or templates do not guarantee compliance or provide legal advice. No separate Acceptable Use Policy is incorporated unless separately supplied and accepted in accordance with Section 5.

12.4 Material misuse or a breach of these rules may result in enforcement under Section 18. Do not resell or sublicense the Services to unrelated businesses or use access to circumvent agreed plan limits.

13

Messaging and telephony services

13.1 Messaging and calling depend on carriers, registration frameworks such as A2P 10DLC, and service providers. You authorize the configuration and provisioning necessary for features you enable or purchase, subject to your agreement and the relevant provider’s requirements. Registration, verification, and additional compliance steps may be needed before use.

13.2 Carriers and providers apply filtering, sending limits, and deliverability controls. Platform-level protections may also apply and change for security or reliability reasons. We do not guarantee delivery of a message, email, or call or approval of a sender registration. Associated charges must be authorized under your agreement.

13.3 Your dealership is responsible for recipients, content, timing, and lawful consent for communications it initiates or authorizes. Comply with applicable requirements, including TCPA, CAN-SPAM, do-not-call rules, state telemarketing laws, carrier rules, and international requirements such as CASL where applicable. Keep records of the required consent and do not assume a contact record or purchased list establishes it.

13.4 Identify the sender appropriately, provide required opt-out methods, and promptly honor unsubscribe, STOP, do-not-call, and revoked-consent requests. Maintain suppression lists and configure required help workflows. Obtain required notices and permissions for recording calls and AI-assisted communications. These Terms are not themselves a recipient’s marketing consent.

14

Third-party services, terms, and dependencies

14.1 The Services are built on or integrate with third-party software, hosting, telephony, email, payment, and AI providers. Comply with applicable provider terms and acceptable-use requirements supplied or made available for features you use. A provider’s more restrictive lawful requirements may govern that feature; they do not automatically rewrite your commercial agreement with Gold Gorilla LLC.

14.2 Changes to provider policies, pricing, or technical requirements may affect features. Any change to the fees you pay remains subject to your signed agreement and its notice and authorization requirements.

14.3 We do not control third-party outages or performance. Features dependent on carriers, registrars, delivery networks, or AI providers may change or become unavailable. Disclaimers apply only to the extent permitted by law and do not remove our express commitments in a signed agreement.

14.4 Links to third-party websites or content do not imply endorsement. Your dealings with a third party are subject to its terms and are undertaken at your own risk, subject to rights that cannot lawfully be excluded.

14.5 Connect external accounts only if you have authority to do so and the rights and permissions needed to share their data. Enabling an integration authorizes the data exchange needed for it. Use available settings or contact us to disconnect an integration; provider terms may continue to govern the external account.

15

AI Features and responsibility for outputs

15.1 AI outputs are automated and probabilistic and may contain errors, omissions, bias, or inappropriate content. No output is guaranteed to be accurate or suitable for a particular customer interaction.

15.2 Review and validate AI outputs for accuracy, appropriateness, and legal compliance before using or publishing them. Do not rely on AI for unreviewed legal, medical, financial, or other professional advice. You are responsible for the communications and business actions you authorize.

15.3 Do not use AI to generate unlawful, discriminatory, deceptive, infringing, or harmful content, or to make unreviewed credit, financing, employment, or other decisions with significant legal effects. Do not submit sensitive information the feature is not approved to process. Give required disclosures when customers interact with an AI-assisted chatbot or voice system and comply with applicable provider restrictions.

16

Mobile applications

16.1 If a LeadAnchor mobile application is made available to you, these Terms apply to the Services accessed through it. Any app-store terms and an app-specific end-user license agreement actually presented and accepted also apply to the application they cover.

16.2 Apple, Google, and other applicable distribution providers retain their own rights and requirements. Neither their marks nor distribution of an application makes them responsible for LeadAnchor’s contractual obligations. Review the terms presented with a particular app before downloading or using it.

18

Term, suspension, and termination

18.1 Once effective and accepted, these Terms apply while you use the Services, subject to the duration and termination provisions in your signed agreement.

18.2 We may suspend or terminate access for a material breach, nonpayment after required notice, a security or unlawful-use risk, or a lawful requirement imposed by a court, carrier, or provider. Where practicable, we will give notice and an opportunity to cure. Serious or ongoing harm may require immediate action. Your signed agreement and applicable law govern the parties’ rights and obligations.

18.3 Following termination for a material breach, do not create another account to evade a restriction without our written permission.

18.4 On termination, Customer Data is handled under Section 10 and payment obligations are handled under your signed agreement. Provisions intended to survive continue to apply to the extent lawful, including applicable parts of Sections 6, 7.5, 10, 17, and 20 through 25.

19

Changes to the Services and these Terms

19.1 We may add, change, or retire features as the Services develop. This does not eliminate an express commitment or shorten a paid subscription term contrary to your signed agreement or applicable law. A future feature is not promised unless expressly agreed in writing.

19.2 Revisions will be posted at https://leadanchor.ai/terms-and-conditions/ with an identified effective date. We will provide reasonable advance notice of material changes by available email or account channels. Continued use after a validly notified effective date may indicate acceptance to the extent permitted by law. If you do not accept a revision, contact us and follow your agreement’s cancellation procedure. A posted revision does not unilaterally replace negotiated fees, cancellation, or refund terms.

20

Chargebacks and billing disputes

20.1 If you believe a charge is incorrect, contact hi@goldgorillamedia.com promptly, preferably within 30 days, and identify the transaction and issue. We will investigate and respond within a commercially reasonable time. Any dispute procedure or binding deadline in your signed agreement and any nonwaivable legal rights control.

20.2 A payment reversal or unpaid balance may result in suspension in accordance with your agreement and Section 18. Responsibility for processor fees, collection costs, or attorneys’ fees exists only where supported by your signed agreement or applicable law. This section does not prohibit a lawful chargeback or make an unsupported or fraudulent charge payable merely because it is disputed.

20.3 Continue paying undisputed amounts as required by your signed agreement. Setoff, withholding, or disputed-payment rights are governed by that agreement and applicable law.

21

Disclaimer of warranties

21.1 EXCEPT FOR EXPRESS COMMITMENTS IN YOUR SIGNED AGREEMENT AND RIGHTS THAT CANNOT LAWFULLY BE EXCLUDED, THE SERVICES, INCLUDING AI FEATURES, CONTENT, AND SOFTWARE, ARE PROVIDED ON AN "AS IS" AND "AS AVAILABLE" BASIS. TO THE FULLEST EXTENT PERMITTED BY LAW, WE DISCLAIM IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NONINFRINGEMENT.

21.2 WE DO NOT WARRANT UNINTERRUPTED, ERROR-FREE OPERATION; DELIVERY OF MESSAGES, CALLS, OR EMAIL; ACCURACY OR SUITABILITY OF AI OUTPUTS; YOUR DEALERSHIP’S COMPLIANCE WITH APPLICABLE LAWS; OR AVAILABILITY OR PERFORMANCE OF THIRD-PARTY SERVICES. WE DO NOT PROVIDE LEGAL ADVICE OR GUARANTEE SALES, PROFIT, LEADS, REVIEWS, OR CUSTOMER RESPONSE.

21.3 NO SPECIFIC UPTIME GUARANTEE APPLIES UNLESS EXPRESSLY PROVIDED IN A SIGNED SERVICE-LEVEL AGREEMENT WITH GOLD GORILLA LLC. SCHEDULED OR EMERGENCY MAINTENANCE MAY OCCUR, WITH NOTICE WHERE PRACTICAL.

21.4 SOME JURISDICTIONS RESTRICT WARRANTY EXCLUSIONS. THOSE EXCLUSIONS APPLY ONLY TO THE EXTENT LAWFUL AND DO NOT REMOVE NONWAIVABLE RIGHTS OR EXPRESS COMMITMENTS IN YOUR SIGNED AGREEMENT.

22

Limitation of liability

22.1 TO THE MAXIMUM EXTENT PERMITTED BY LAW, AND EXCEPT AS OTHERWISE PROVIDED IN YOUR SIGNED AGREEMENT, GOLD GORILLA LLC AND ITS OFFICERS, DIRECTORS, EMPLOYEES, AND AUTHORIZED REPRESENTATIVES WILL NOT BE LIABLE FOR INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES, INCLUDING LOST PROFITS, REVENUE, GOODWILL, OR COST OF SUBSTITUTE SERVICES, ARISING FROM THE SERVICES OR THESE TERMS, EVEN IF ADVISED OF THEIR POSSIBILITY. THIS INCLUDES SUCH DAMAGES ARISING FROM AI OUTPUTS, NONDELIVERY OF COMMUNICATIONS, DATA LOSS, OR THIRD-PARTY DEPENDENCIES.

22.2 TO THE MAXIMUM EXTENT PERMITTED BY LAW, AND UNLESS YOUR SIGNED AGREEMENT PROVIDES OTHERWISE, OUR TOTAL AGGREGATE LIABILITY FOR ALL CLAIMS ARISING FROM THE SERVICES OR THESE TERMS WILL NOT EXCEED THE AMOUNTS YOU PAID TO GOLD GORILLA LLC FOR THE AFFECTED SERVICES DURING THE ONE (1) MONTH PERIOD IMMEDIATELY BEFORE THE EVENT GIVING RISE TO THE CLAIM.

22.3 NOTHING LIMITS LIABILITY THAT CANNOT BE EXCLUDED OR LIMITED BY LAW. ANY EXPRESS EXCEPTIONS OR DIFFERENT LIMITS IN YOUR SIGNED AGREEMENT CONTROL. THESE LIMITS APPLY ONLY TO THE EXTENT ENFORCEABLE.

22.4 Subject to Section 5 and the preceding exceptions, this is the single aggregate cap under these Terms, not a separate cap for each claim or feature. A separately accepted data-processing or application agreement may specify different limits or exceptions for the subject it governs.

23

Indemnification

23.1 To the extent permitted by law and except as otherwise agreed in writing, you agree to defend, indemnify, and hold harmless Gold Gorilla LLC and its officers, employees, and authorized representatives from third-party claims, liabilities, losses, and reasonable legal costs arising from unlawful or infringing Customer Data or Contributions you supply, your material misuse of the Services, your breach of these Terms, your violation of law or another party’s rights, or unlawful communications you authorize.

23.2 We will provide reasonable notice of a claim when we become aware of it and reasonable cooperation in its defense. Defense control and any settlement must be handled consistently with your signed agreement and law. No settlement may impose an admission or nonmonetary obligation on you without your consent, not to be unreasonably withheld. This section does not require indemnification for our own unlawful conduct or expand an obligation contrary to your signed agreement.

24

Governing law

24.1 Unless your signed agreement states otherwise, these Terms and use of the Services are governed by the laws of the State of Ohio, United States, without regard to conflict-of-law rules, subject to mandatory applicable law. The United Nations Convention on Contracts for the International Sale of Goods does not apply.

25

Dispute resolution and class-action waiver

25.1 Informal resolution. Unless your signed agreement provides otherwise, you and we agree to try to resolve a dispute informally for at least 30 days after one party gives the other written notice. Send notice to hi@goldgorillamedia.com with your dealership name and a description of the dispute. This process does not prevent urgent relief or require a party to miss a nonwaivable legal deadline.

25.2 Mediation. If informal discussions do not resolve the dispute, either party may propose mediation before a mutually agreed mediator in Port Clinton, Ohio, or remotely by mutual agreement. If the parties agree to mediate, they will participate in good faith and share the mediator’s fees equally unless otherwise agreed or required by law.

25.3 Courts. Unless your signed agreement or mandatory law provides otherwise, disputes not resolved informally or through agreed mediation must be brought in state or federal courts of competent jurisdiction serving Ottawa County, Ohio. You and we consent to jurisdiction and venue there to the extent permitted by law. These Terms do not require binding arbitration.

25.4 Class-action waiver. TO THE FULLEST EXTENT PERMITTED BY LAW, AND SUBJECT TO YOUR SIGNED AGREEMENT, DISPUTES UNDER THESE TERMS WILL BE RESOLVED ON AN INDIVIDUAL BASIS. NEITHER PARTY MAY BRING OR PARTICIPATE IN A CLASS, COLLECTIVE, OR REPRESENTATIVE ACTION AGAINST THE OTHER WHERE THIS WAIVER IS ENFORCEABLE.

25.5 Time limit. UNLESS YOUR SIGNED AGREEMENT PROVIDES OTHERWISE, A CLAIM RELATING TO THE SERVICES MUST BE BROUGHT WITHIN ONE (1) YEAR AFTER THE CAUSE OF ACTION ARISES, OR IT IS BARRED, BUT ONLY TO THE EXTENT THIS CONTRACTUAL LIMIT IS ENFORCEABLE. NONWAIVABLE STATUTORY PERIODS AND RIGHTS ARE NOT SHORTENED.

25.6 Exceptions. A party may seek immediate injunctive relief, protection of intellectual property, or relief concerning alleged theft, privacy invasion, or unauthorized access without completing Sections 25.1 or 25.2. The forum requirements remain subject to competent jurisdiction, your signed agreement, and applicable law.

26

Electronic communications and signatures

26.1 Using the Services, sending emails, and submitting forms are electronic communications. To the extent permitted by law and subject to any required separate consent, electronic agreements, notices, disclosures, and signatures may satisfy writing or signature requirements. Keep your account contact information current.

26.2 If you separately opt in to text messages from LeadAnchor, message and data rates may apply and you may withdraw consent by an available opt-out method such as replying STOP. These Terms alone are not consent to marketing calls or texts. Marketing preferences are separate from necessary transactional, security, or legal notices. Privacy practices must be described in the applicable Privacy Policy.

27

Notices and contact

27.1 Send legal notices, account and cancellation requests, billing questions or disputes, and privacy or data requests to hi@goldgorillamedia.com or by mail to Gold Gorilla LLC, 124 Buckeye Blvd, Port Clinton, OH 43452, United States. Identify your dealership and the request. Do not email passwords or sensitive customer records. Cancellation remains subject to Section 9 and your signed agreement.

27.2 We may notify you at your account email, through the Services, or by another legally permitted method. The timing and effectiveness of a notice are governed by your signed agreement and applicable law. Material revisions are subject to Section 19.2.

27.3 Formal legal process must be served as required by applicable law. Publishing an email address does not itself constitute consent to service of process by email or support message.

Email Gold Gorilla LLC
28

Miscellaneous

28.1 These Terms and the agreements actually accepted under Section 5 describe the parties’ agreement about the Services. They do not replace your dealership’s signed agreement or unrelated customer contracts. Any conflict is resolved under Section 5.

28.2 We may assign rights and obligations in connection with a merger, reorganization, or sale of the relevant business, subject to applicable law and your signed agreement. You may not assign or transfer your account without approval or an express contractual right, consistent with Section 11.

28.3 Neither party is liable for a delay caused by events beyond its reasonable control to the extent permitted by law, including natural disasters, war, government action, utility or telecommunications failures, and public-health emergencies. This does not excuse payment for Services already delivered or duties that cannot lawfully be excused.

28.4 If a provision is unenforceable, it is severed or limited to the extent permitted by law and the remaining provisions continue to apply. Failure or delay in enforcing a right is not a waiver of that right.

28.5 The parties are independent businesses. These Terms do not create a partnership, joint venture, employment, or authorized-representative relationship between your dealership and Gold Gorilla LLC. Construction and enforceability remain subject to applicable law.

29

Versions and superseded terms

29.1 This version is effective October 15, 2026. Acceptance and applicability to your account remain subject to the applicable agreement and law. This version supersedes prior versions of these website Terms, subject to Section 5 and the notice requirements in Section 19.

29.2 The warranty disclaimers and liability provisions in this agreement are in Sections 21 and 22. Acceptable-use, messaging, and AI rules are in Sections 12, 13, and 15. Commercial rates, fee mechanics, cancellation, and refunds remain in each customer’s signed agreement. A separate policy or commercial schedule applies only if supplied and accepted in accordance with Section 5.

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